London Bike Show 2012

Wow – London Bike Show was super busy. Fantastic customer feedback to our brands: Lezyne LED lights, home shop tools and new ABS pump feature scored highly with many.



Lightweight fans were all over the new Reynolds wheels with added MTB options. The display highlighted the new road bike from Reynolds sponsored Team UK Youth.



Massive interest was shown in the Pivot full sus bikes, specially the new Carbon 5.7 and Phoenix DH models. Public were keen to sign up to forthcoming demo rides.


Kinesis displayed the only muddy bike of the show, the new Pro6 disk cross bike in its true riding colours. New Kinesis MTB spec complete bike was on display and road fans loved the high spec Granfondo Titanium. Green Oil presented new packaging graphics and the full line of ecological clean and lube products and Cycloc storage solutions were used to hang frames.



DMR bikes sponsored the first ever indoor Pump Track Challenge, a series of head to head races on the specially constructed wooden track.



Furious entertainment that included crowd participation with the Lezyne Exploder. 2012 is certainly off bang!

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X-Fusion Signs Multi-Time World Champ Brian Lopes

X-Fusion is pleased to announce the signing of 4-time World Champion Brian Lopes. A Mountain Bike and BMX Hall of Fame member, Lopes professional cycling career has spanned over 20 years. During that time, he has won over 19 titles and still has more World Cup event wins than any other male athlete in history.

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Film maker/photographer Ben Mark drops a sick edit of UK dirt jump legend Jimmy Pratt to tie-in nicely with his interview in Dirt 119.

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DMR Pump Track Challenge Watch the pros and race against them

The four days of the show feature a packed program of head to head racing, with the best riders in the UK in action each day in pursuit of the DMR cash prize fund. It’s all going off!

More HERE

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X-Fusion Signs Multi-Time World Champ Brian Lopes

X-Fusion is pleased to announce the signing of 4-time World Champion Brian Lopes. A Mountain Bike and BMX Hall of Fame member, Lopes professional cycling career has spanned over 20 years. During that time, he has won over 19 titles and still has more World Cup event wins than any other male athlete in history.

“There were a lot of athletes looking to ride X-Fusion for 2012, but we decided to work with Brian because he offers more than just a marketing face for the brand”, says X-Fusion Marketing Manager John Hauer. “We’ve already benefitted from his testing expertise and since he is riding everything from cross-country to downhill to pump tracks to dirt jumps, he can positively affect our entire product line.”

X-Fusion’s close relationship with another local Santa Cruz company, Ibis Cycles, also helped with the partnership between Brian and X-Fusion.

“Around Interbike, I found out Ibis was using X-Fusion forks and shocks on their Special Blend complete bikes”’ says Lopes. “All the Ibis guys there were raving about the performance, so I knew it was something I should check out”.

Lopes has signed with X-Fusion for two years, and for he plans to take part in a diverse competitive schedule of events consisting of Sprint Eliminator, Enduro, Super D, Downhill and Dual Slalom Races.

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Woburn Sands Sessions: Seb, Ollie and Sam

More Mountain Biking Videos

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Rob Lee

Video Diary: December

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