HTC-Highroad (sponsored by Lezyne!) win sprint

HTC-Highroad sprinter Matt Goss took 1^st in Sunday’s Cancer Council Classic, adding another victory to the team’s 2011 season. Goss started the criterium in Adelaide, Australia as the top favorite. His victory was compounded by his team-mate and lead-out man Mark Renshaw finishing second to take the top two podium spots. With this win along with 2 stages and the overall at the Jayco Classic, Goss’ season is off to a brilliant start.

These are all great signs that Team HTC-Highroad will be a major player in the Tour Down Under starting this Tuesday.

www.lezyne.com

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"pimp tools for your pack"

"These spankingly nice tools from Lezyne have just arrived to go in my EVOC pack and will be included in the upcoming video ‘Bag-Cast’. All super light and super shiny there are a pair of alloy tyre levers and the world’s blingest multitool, the Lezyne Carbon 10. I was hoping for a Carbon 10 for my birthday last year or maybe Christmas, but no one bought me it, so I thought I better get one myself. Things like this cheer me up no end when I’m covered in mud and flailing around on a hill somewhere sorting out a mechanical. Thanks to Upgrade who distribute Lezyne as well as other top brands in the UK."

www.lezyne.com

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Lezyne Review

"such is the ease with which the floor drive effortlessly works, i was rummaging in thewashingmachinepost bikeshed for other tyres that might need a few extra pounds of air pressure. "

Full review HERE

www.lezyne.com

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Lezyne Photoshoot

Lezyne has concluded a successful week of photo and video production with top-level sponsored athletes Cedric Gracia (CG Racing Brigade), Wade Simmons (Rocky-Mountain Bikes) , and Geoff Kabush (Team Maxxis-Rocky Mountain) here in sunny San Luis Obispo.

Lezyne invited Gracia, Kabush, and Simmons out to SLO to see the Lezyne offices for the first time and to work on Year 4 marketing projects . Photos were taken with Gracia and Kabush for the soon-to-be-unveiled Year 4 Hydration campaign, while Simmons worked with Lezyne photographers to gather more content for this year’s print and web ad campaigns. To see some photos from the project check them out on the Lezyne Facebook page here: January Shoot in Review

www.lezyne.com

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Convertible Front Hub Maintenance Video

A short maintenance video showing the convertible front hub and how to replace the bearings. This will cover the Supergun hub as well. Link (you’ll need sound)

www.dmrbikes.com

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Danny MacAskill's 10 essential pieces of kit

Bikeradar.com have an article highlighting Danny MacAskills essential kit.

Included in his list are DMR tyres and Atomlab rims.

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Lezyne Yr4 Sales Presentation

Now all Lezyne retailers can access our official sales presentation from our website here

This is an extremely valuable tool that will help build brand knowledge, share the Lezyne message, and increase SALES!

If you wish to download a hi-res version of the PDF presentation, they can be found on our FTP site or please contact your Lezyne representative.

www.lezyne.com

Upgrade B2B site

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