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Marketing and Brand manager

Upgrade Bikes are one of the leading UK distributors to the trade of cycles and cycle components in the UK and also export certain brands globally. To support this continued growth and expanding product range we would like to recruit an experienced Marketing and Brand Manager.

The successful applicant will be joining a leader within the cycling industry who represent market leading brands and work with big names in the industry. The current team is perfectly suited for an individual who is enthusiastic, self motivated, organized, a great communicator and enjoys developing and delivering proactive marketing ideas

You will be involved in a wide range of marketing and brand management. Key roles will include; product selection, competitor monitoring (and analysis), pricing, purchasing, supplier liaison, developing the marketing strategy for a particular range of products, on and offline marketing activities, sales, event attendance and managing product exposure and relationships with the cycling media.

The broad range of responsibilities this position offers will mean that in addition to excellent interpersonal skills you will also need to be PC literate, have a strong commercial awareness and have an interest in cycling.

While it is not essential; experience gained in the cycling or a related industry would be advantageous as would a relevant degree and / or CIM qualifications. Strong business acumen and the ability to work cross functionally are essential.

To find out more about an extremely varied and satisfying role and a great chance to join a strong business, in a growing market sector get in touch today!

Upgrade Bikes (based in Sussex between Brighton, Worthing and Horsham) please apply in strict confidence with CV, covering letter and salary expectations by email to: damian@upgradebikes.co.uk

Closing date for applications: 12^th September 2010

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Reptoid Frame now available

TOUGH//VERSATILE//GREATVALUE

DMR frames have a reputation for strength, great handling, dialled geometry and versatility, the Reptoid frame has all this DMR DNA, but at a killer price point.

• Full Cro.Mo frame with a heat treated down-tube
• Disc ready
• 135mm rear hub spacing
• 26” wheel size only
• Colours: Gloss Black or White
• £199 srp

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Dirtyhabit tees back in stock

We have been out of stock for a few weeks on some popular designs – sorry.

But do do not fear; I Heart Dirtyhabit (black and white), You Ride, Corporate and All Hail The Trail back in stock and available now – go get ‘em!!!

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Upgrade Bikes Secure Pivot Cycles with DW Link

Pivot Cycles has chosen Upgrade Bikes as their exclusive UK Distributor. With Pivot Bikes having already received excellent reviews from several UK magazines this new deal will allow UK bike shops and riders access to the brand. Upgrade will be able to supply the whole range and offer the same exceptional product and customer support it provides for the rest of the Upgrade Bikes range of brands.

Pivot Cycles was founded by legendary bike designer Chris Cocalis in 2007, Chris is known in cycling circles for having set-up and fronted Titus for some 17 years prior to the creation of Pivot. In the short period of time they have been around Pivot have already become well established amongst Enduro, XC and now Downhill disciplines in many countries around the world. All Pivot bikes and frames utilise the multi-world championship winning DW-Link patented suspension design. Pivot Cycles are based in Phoenix, Arizona where they test and develop all their frames.

Part of Pivot’s commitment to developing the best mountain bikes available is their team testing programme including the Lex-Pivot World Cup DH Team which boasts Kyle Strait amongst their team roster. Pivot also sponsors several top endurance mountain bikers such as 24-hour world champion Jason English.

“We’re all true mountain bikers at Upgrade and we’re so impressed with Pivot’s ethos and quality. We’re very pleased that we now get to use that enthusiasm and make them available in the UK.“ Tom Varkala, Pivot UK Brand Specialist.

“We are extremely happy to be working with Upgrade as our exclusive UK distributor for Pivot. We feel that they share our same passion for the sport and dedication to excellent customer service and support. We receive a lot of e-mails from British customers and are excited that we now have the right partner to supply our products and grow Pivot in the UK.” Chris Cocalis, President Pivot Cycles.

True to their word Pivot are always improving their class-leading frames and as such have made several improvements to their 2011 range. Details of the new range will be available shortly. Follow @PivotUK on Twitter for the latest Pivot Cycles product, rider, demo and event news. Also, watch out for the Pivot Cycles tents coming to race and demo events near you during 2011.

For more information on Pivot and Upgrade Bikes visit www.pivotcycles.com, www.upgradebikes.co.uk or email pivot@upgradebikes.co.uk

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DMR Bikes OW fork

"If you’re looking to make the change to rigid forks then these would be a good choice"

"

Olly Wilkins’ new signature dirt and street fork from DMR will certainly turn some heads when you turn up at the local dirt jumps.

The disc-only OW has some pretty neat details, including artwork designed by Olly himself, and coming in at just over 1kg, it can make the bike feel far more spinnable!"

Full review HERE

DMR site HERE

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Great CrankWorx Video

Found this fantastic video (from Ryan Meyer on Vimeo) on www.plussizebmx.com

CrankWorx last day video - click HERE

Fantastic helmet cam footage

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